A Rising Star in the Glamorous Yachting World
Oliver is a boutique yacht services agency nestled in the glamorous heart of Costa Smeralda in Sardinia, Italy. Their mission is to support yacht owners and crew on superyachts, catering to all their needs on land and at sea during their yacht charters in the summer.
Strategy - Brand Identity - Brand Collateral - Web Design - Stationary
As a fresh entrant in the yachting industry, Oliver Yacht Services faced the challenge of establishing a premium and genuine identity. They needed to position themselves effectively in the market, make a credible impression as newcomers, and attract business from the highly competitive yachting world.
In-depth market research and competitor analysis helped craft a unique and recognizable brand personality. The result was a minimalistic wordmark logo subtly integrating a nautical element, reflecting their professionalism and maritime essence.
In addition, innovatively devised packaging solutions added a light and playful touch to their deliveries, distinguishing them in the industry and emphasizing their commitment to quality and excellence. This was further enhanced through a clear, easy-to-navigate website.
Olivier's collaboration was fantastic, bringing his expert perspective to every step. His remarkable sense of style resonates with our clients. We consistently receive praise for our website, clear navigation and unique style that represent our company's values.
Kristina and Nizar Tagi - owners MYR Family Office, Monaco
Ready When You Are
Crafting Trust and Recognition:
The Power of Strategic Brand Design